SONY BRAVIA KD43X7052PBU 43" Smart 4K Ultra HD HDR LED TV The Sony BRAVIA KD-43X7052PBU lets you enjoy the beauty of Sony’s 4K HDR TRILUMINOUS images, on a smaller screen – perfect for smaller rooms. Superb colour from Triluminos display with 4K X-Reality Pro Sony’s Triluminos screens display a full palette of colours in truly life-like form. Every hue and shade perfectly reproduced. Thanks to Sony's 4K X-Reality Pro technology, standard images from TV and other sources are taken as close to UHD 4K resolution as possible, for stunning clarity. HDR brings out the detail HDR maximises picture quality, bringing detail to the darkest areas of the picture as well as making the overall image look more life-like than ever. With HDR10 and HLG formats covered, this Sony 43 inch TV is compatible with a wide range of HDR movies, games and TV. Smooth motion with Motionflow XR100Hz Fitted with Sony’s Motionflow XR 100Hz, the Sony KD-43X7052PBU provides smooth motion for clearer, steadier images. Whether you're watching a fast-moving action movie or sports event, this Sony 43” TV remains firmly tied to the action. Smart TV Featuring built-in Wi-Fi as well as an Ethernet connection, it's easy to connect the KD43X7052PBU to your home network. Once connected you can enjoy a wide range of Smart functions, including accessing web apps. Featuring popular apps such as Britbox, Prime Video, Netflix and YouTube, you don’t need to go anywhere else for your favourite TV entertainment. Freeview Play for easy access to catch-up TV This Sony also features Freeview Play. This combines catch-up TV, on-demand services and live television to make it easy to watch what you want, when you want. It's free from subscription and compatible with existing broadband services, while BBC iPlayer, ITV Player, All 4 and Demand 5 are available without having to open specific apps, giving effortless scroll-back TV (requires broadband Internet connection with a minimum speed of 2Mbps). Record digital TV with USB HDD REC This flexible Sony TV comes with a handy USB interface. The USB sockets not only playback media but also let you connect a USB device to use as a PVR (Personal Video Recorder). USB HDD REC allows one-touch and timer recording of a digital broadcast onto any USB HDD device up to 2TB in capacity. While viewing the show, simply press REC to start recording, which will automatically stop at the end of the programme. Classic, Sony style Featuring a slimline, aluminium-look, black bezel, this Sony TV has the classic style you’d expect from a BRAVIA design. The matching legs not only provide a stable support but also incorporate handy cable management channels. A smaller TV with a big talent, the Sony KD43X7052PBU punches well above its weight.